FRIDGE SURVEY RESULTS
“What factors influence your food habits in ways you would like to change?”
Total Respondents
Environmental
The way food is produced can have a negative impact on the environment. Do you have enough information about this to make informed choices when buying food?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Availability
Are you happy with the range of products that your local shops currently sell?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Marketing
Companies spend millions of pounds on marketing each year to persuade consumers to buy unhealthy goods. However, when asked, most people will say, that marketing doesn't affect their food choices. Are you happy with the extent to which marketing affects you?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Affordability
Can you afford to eat nutritious food regularly?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Transport
Is transport to the shops good enough for you?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Location
Are the shops you go to close enough to where you live?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Ethical
Some people choose to buy Fairtrade, organic or locally grown products. Are you happy with the ethical options currently available to you locally?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Nutrition
Do you feel you have adequate knowledge of nutritional information?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Time
It can be hard to find the time to buy and prepare food from scratch. Do you have enough time to ensure you eat well?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Cooking Skills
It can be hard to find the time to buy and prepare food from scratch. Do you have enough time to ensure you eat well?
The score of each category is calculated by the sum of how strongly people said they wanted change in this area.
There are 112 respondents in total.
Currently showing results for .
would urgently like change
would like change
didn't want change
Interactive Results
During our tour of Knowle West we asked people if they would like to see change in 10 different areas relating to food and food habits, such as the location of shops, nutritional value of food, and time available to cook.
On this page you can view the results of the ‘Fridge Survey’.
The percentages beneath the icons indicate how many people wanted to see change relating to each factor (for example: 32.14% of respondents wanted change relating to the availability of food). The percentages have been weighted to take into account how urgently people wanted change.
Participants were asked to respond to each question according to the following scale:
A – I don’t know/This isn’t relevant to me (0 points)
B – Yes; I’m happy with this the way it is (0 points)
C – No; I’d like to see this changed (1 point)
D – No; I’d urgently like to see this changed (2 points)
For more information about any factor, such as the number of responses it received and how strongly people felt about change, you can click on each of the icons individually.
Use the pop-up filter buttons at the bottom of the page to filter the results by age, postcode, and other shared characteristics.
To find out more about the survey, CLICK HERE.